A 2023 survey conducted by Statista Consumer Insights found that approximately 42 percent of Chinese consumers were unwilling to purchase secondhand items that had been used by someone else. In contrast, about 19 percent of respondents expressed a willingness to buy pre-owned items for sustainability reasons.
Consumers' attitudes towards buying pre-owned goods or rental items in China as of September 2023
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Statista. (October 5, 2023). Consumers' attitudes towards buying pre-owned goods or rental items in China as of September 2023 [Graph]. In Statista. Retrieved May 17, 2025, from https://www.statista.com/statistics/1550327/china-attitudes-towards-second-hand-and-rental-goods/
Statista. "Consumers' attitudes towards buying pre-owned goods or rental items in China as of September 2023." Chart. October 5, 2023. Statista. Accessed May 17, 2025. https://www.statista.com/statistics/1550327/china-attitudes-towards-second-hand-and-rental-goods/
Statista. (2023). Consumers' attitudes towards buying pre-owned goods or rental items in China as of September 2023. Statista. Statista Inc.. Accessed: May 17, 2025. https://www.statista.com/statistics/1550327/china-attitudes-towards-second-hand-and-rental-goods/
Statista. "Consumers' Attitudes towards Buying Pre-owned Goods or Rental Items in China as of September 2023." Statista, Statista Inc., 5 Oct 2023, https://www.statista.com/statistics/1550327/china-attitudes-towards-second-hand-and-rental-goods/
Statista, Consumers' attitudes towards buying pre-owned goods or rental items in China as of September 2023 Statista, https://www.statista.com/statistics/1550327/china-attitudes-towards-second-hand-and-rental-goods/ (last visited May 17, 2025)
Consumers' attitudes towards buying pre-owned goods or rental items in China as of September 2023 [Graph], Statista, October 5, 2023. [Online]. Available: https://www.statista.com/statistics/1550327/china-attitudes-towards-second-hand-and-rental-goods/