Millennials are the generation with the highest preference for online stores in Mexico, with over ** percent of shoppers preferring this channel, according to a survey. Buyers in Generation Z and Generation X equally prefer online stores to physical stores, with ** percent of shoppers in each generational group choosing online stores as their favorite purchase channel.
The source does not provide the original wording of the question posed during the survey. The wording of the question chosen for this statistic may therefore differ slightly from the original.
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Roland Berger. (March 5, 2024). Share of consumers that would prefer to shop online or in-store in Mexico 2024, by generation [Graph]. In Statista. Retrieved June 25, 2025, from https://www.statista.com/statistics/1550642/online-store-preferences-by-generation-in-mexico/
Roland Berger. "Share of consumers that would prefer to shop online or in-store in Mexico 2024, by generation ." Chart. March 5, 2024. Statista. Accessed June 25, 2025. https://www.statista.com/statistics/1550642/online-store-preferences-by-generation-in-mexico/
Roland Berger. (2024). Share of consumers that would prefer to shop online or in-store in Mexico 2024, by generation . Statista. Statista Inc.. Accessed: June 25, 2025. https://www.statista.com/statistics/1550642/online-store-preferences-by-generation-in-mexico/
Roland Berger. "Share of Consumers That Would Prefer to Shop Online or In-store in Mexico 2024, by Generation ." Statista, Statista Inc., 5 Mar 2024, https://www.statista.com/statistics/1550642/online-store-preferences-by-generation-in-mexico/
Roland Berger, Share of consumers that would prefer to shop online or in-store in Mexico 2024, by generation Statista, https://www.statista.com/statistics/1550642/online-store-preferences-by-generation-in-mexico/ (last visited June 25, 2025)
Share of consumers that would prefer to shop online or in-store in Mexico 2024, by generation [Graph], Roland Berger, March 5, 2024. [Online]. Available: https://www.statista.com/statistics/1550642/online-store-preferences-by-generation-in-mexico/
