In 2024, TikTok was the most popular social media app in Australia, based on average time spent, with users dedicating 42 hours and 13 minutes per month to the platform. This figure was nearly double the time spent on YouTube, which was 21 hours and 36 minutes, and Facebook, at 20 hours and 15 minutes.
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Meltwater. (April 28, 2024). Time spent using social media apps in Australia in 2024 [Graph]. In Statista. Retrieved June 26, 2025, from https://www.statista.com/statistics/1552375/australia-time-spent-using-social-media-apps/
Meltwater. "Time spent using social media apps in Australia in 2024." Chart. April 28, 2024. Statista. Accessed June 26, 2025. https://www.statista.com/statistics/1552375/australia-time-spent-using-social-media-apps/
Meltwater. (2024). Time spent using social media apps in Australia in 2024. Statista. Statista Inc.. Accessed: June 26, 2025. https://www.statista.com/statistics/1552375/australia-time-spent-using-social-media-apps/
Meltwater. "Time Spent Using Social Media Apps in Australia in 2024." Statista, Statista Inc., 28 Apr 2024, https://www.statista.com/statistics/1552375/australia-time-spent-using-social-media-apps/
Meltwater, Time spent using social media apps in Australia in 2024 Statista, https://www.statista.com/statistics/1552375/australia-time-spent-using-social-media-apps/ (last visited June 26, 2025)
Time spent using social media apps in Australia in 2024 [Graph], Meltwater, April 28, 2024. [Online]. Available: https://www.statista.com/statistics/1552375/australia-time-spent-using-social-media-apps/