Major brands of baby and kid sun care products in China 2023-2024, by MAT share

Published by
Xin Ou,
Feb 25, 2025

Half of the 10 best-selling sun care products brands for babies and children in China were local brands, in terms of the moving annual total (MAT) on Taobao and Tmall from March 2023 to February 2024. Hi!Papa led the market with an MAT share of 30 percent, miles ahead of the Korean brand Goongbe and the Japanese brand ANESSA.

Leading brands of sun care products for babies and children in China from March 2023 to February 2024, by MAT share

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Release date

March 2024

Region

China

Survey time period

March 2023 to February 2024

Supplementary notes

The statistics only cover retail sales of sun care products on Taobao and Tmall.

MAT refers to moving annual total.

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Topics

U.S. sun care marketCosmetics industry in the U.S.Skin cancer in the U.S.Cosmetics in CanadaCosmetics industry
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