According to a survey conducted in February 2024, around 31 percent of respondents spent between one thousand yen and less than three thousand yen monthly on subscription services. Japan's subscription market offers a wide range of subscription services, including those for physical goods, as well as store and digital services.
Average monthly expenditure on subscriptions in Japan as of February 2024
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Appliv Topics. (March 11, 2024). Average monthly expenditure on subscriptions in Japan as of February 2024 [Graph]. In Statista. Retrieved May 08, 2025, from https://www.statista.com/statistics/1557052/japan-monthly-expenditure-subscriptions/
Appliv Topics. "Average monthly expenditure on subscriptions in Japan as of February 2024." Chart. March 11, 2024. Statista. Accessed May 08, 2025. https://www.statista.com/statistics/1557052/japan-monthly-expenditure-subscriptions/
Appliv Topics. (2024). Average monthly expenditure on subscriptions in Japan as of February 2024. Statista. Statista Inc.. Accessed: May 08, 2025. https://www.statista.com/statistics/1557052/japan-monthly-expenditure-subscriptions/
Appliv Topics. "Average Monthly Expenditure on Subscriptions in Japan as of February 2024." Statista, Statista Inc., 11 Mar 2024, https://www.statista.com/statistics/1557052/japan-monthly-expenditure-subscriptions/
Appliv Topics, Average monthly expenditure on subscriptions in Japan as of February 2024 Statista, https://www.statista.com/statistics/1557052/japan-monthly-expenditure-subscriptions/ (last visited May 08, 2025)
Average monthly expenditure on subscriptions in Japan as of February 2024 [Graph], Appliv Topics, March 11, 2024. [Online]. Available: https://www.statista.com/statistics/1557052/japan-monthly-expenditure-subscriptions/