Around nine percent of Japanese consumers were subscribed to food-based subscription services, with young men in their twenties representing the largest subscriber group. According to a survey conducted in December 2024 in Japan, 15 percent of male respondents aged 20 to 29 years stated to either currently use or have used subscription services for food and beverages.
Major services providing food-based subscriptions include meal kit deliveries. Others include regular deliveries of snack boxes and coffee.
Share of people who have used food subscription services in Japan as of December 2024, by gender and age
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Neo Marketing. (January 26, 2025). Share of people who have used food subscription services in Japan as of December 2024, by gender and age [Graph]. In Statista. Retrieved May 10, 2025, from https://www.statista.com/statistics/1557296/japan-food-subscription-service-user-ratio-by-gender-age/
Neo Marketing. "Share of people who have used food subscription services in Japan as of December 2024, by gender and age." Chart. January 26, 2025. Statista. Accessed May 10, 2025. https://www.statista.com/statistics/1557296/japan-food-subscription-service-user-ratio-by-gender-age/
Neo Marketing. (2025). Share of people who have used food subscription services in Japan as of December 2024, by gender and age. Statista. Statista Inc.. Accessed: May 10, 2025. https://www.statista.com/statistics/1557296/japan-food-subscription-service-user-ratio-by-gender-age/
Neo Marketing. "Share of People Who Have Used Food Subscription Services in Japan as of December 2024, by Gender and Age." Statista, Statista Inc., 26 Jan 2025, https://www.statista.com/statistics/1557296/japan-food-subscription-service-user-ratio-by-gender-age/
Neo Marketing, Share of people who have used food subscription services in Japan as of December 2024, by gender and age Statista, https://www.statista.com/statistics/1557296/japan-food-subscription-service-user-ratio-by-gender-age/ (last visited May 10, 2025)
Share of people who have used food subscription services in Japan as of December 2024, by gender and age [Graph], Neo Marketing, January 26, 2025. [Online]. Available: https://www.statista.com/statistics/1557296/japan-food-subscription-service-user-ratio-by-gender-age/
