Leading purchase channels for cosmetics Philippines 2024

Published by
Christy Balita
,
Feb 12, 2025

According to a survey conducted by Rakuten Insight among cosmetics consumers in the Philippines in September 2024, 59 percent of respondents answered that they bought their cosmetic products from department stores, making it the leading purchase channel. In contrast, two percent of respondents went to duty-free shops for cosmetics shopping.

Leading purchase channels for cosmetics among consumers in the Philippines as of September 2024

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Statistic: Leading purchase channels for cosmetics among consumers in the Philippines as of September 2024

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Source

Use Ask Statista Research Service

In cooperation with

Rakuten Insight

Release date

January 2025

Region

Philippines

Survey time period

September 12 to 30, 2024

Number of respondents

11,656 respondents

Age group

16 years and older

Method of interview

Online survey

Supplementary notes

Question: "Which shopping channels do you use for purchasing cosmetics? (Choose up to 3 of the most relevant answers)"

Respondents were allowed to choose multiple answers.

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