Globally, Apple TV+ reached the highest penetration rate in the United States and Canada, jumping from 20 percent at the end of 2022 to 25 percent in early 2024. In contrast, the streaming service recorded the lowest audience in Latin America, with a penetration rate remaining stable at three percent in the same period.
Penetration rate of Apple TV Plus worldwide from 4th quarter 2022 to 1st quarter 2024, by region
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Penetration rate of Apple TV Plus worldwide from 4th quarter 2022 to 1st quarter 2024, by region
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Media Play News. (November 5, 2024). Penetration rate of Apple TV Plus worldwide from 4th quarter 2022 to 1st quarter 2024, by region [Graph]. In Statista. Retrieved May 06, 2025, from https://www.statista.com/statistics/1557622/global-apple-tv-plus-penetration-by-region/
Media Play News. "Penetration rate of Apple TV Plus worldwide from 4th quarter 2022 to 1st quarter 2024, by region." Chart. November 5, 2024. Statista. Accessed May 06, 2025. https://www.statista.com/statistics/1557622/global-apple-tv-plus-penetration-by-region/
Media Play News. (2024). Penetration rate of Apple TV Plus worldwide from 4th quarter 2022 to 1st quarter 2024, by region. Statista. Statista Inc.. Accessed: May 06, 2025. https://www.statista.com/statistics/1557622/global-apple-tv-plus-penetration-by-region/
Media Play News. "Penetration Rate of Apple Tv Plus Worldwide from 4th Quarter 2022 to 1st Quarter 2024, by Region." Statista, Statista Inc., 5 Nov 2024, https://www.statista.com/statistics/1557622/global-apple-tv-plus-penetration-by-region/
Media Play News, Penetration rate of Apple TV Plus worldwide from 4th quarter 2022 to 1st quarter 2024, by region Statista, https://www.statista.com/statistics/1557622/global-apple-tv-plus-penetration-by-region/ (last visited May 06, 2025)
Penetration rate of Apple TV Plus worldwide from 4th quarter 2022 to 1st quarter 2024, by region [Graph], Media Play News, November 5, 2024. [Online]. Available: https://www.statista.com/statistics/1557622/global-apple-tv-plus-penetration-by-region/
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