A global study conducted in February 2024 examined the percentage of travelers from different generations who wanted to go on a wellness retreat. Approximately 29 percent of millennial and Gen Z respondents expressed interest, while only 19 percent of Baby Boomers indicated they were interested.
adults who have an income of at least 50,000 U.S. dollars equivalent and typically travel at least once a year
Method of interview
Online survey
Supplementary notes
* The number of respondents per country was as follows: United States = 2,005; Australia = 1,007; Canada = 1,002; United Kingdom = 1,002; Japan = 1,002; Mexico = 1,006; India = 1,005.
The source defined Gen Z and millennials as respondents born between 1981 and 2012, Gen X between 1965 and 1980 and Baby Boomers between 1946 and 1964.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Amex GBT. (March 3, 2024). Share of travelers that want to go on a wellness retreat worldwide as of February 2024, by generation [Graph]. In Statista. Retrieved July 05, 2025, from https://www.statista.com/statistics/1558033/interest-wellness-retreats-generation-worldwide/
Amex GBT. "Share of travelers that want to go on a wellness retreat worldwide as of February 2024, by generation ." Chart. March 3, 2024. Statista. Accessed July 05, 2025. https://www.statista.com/statistics/1558033/interest-wellness-retreats-generation-worldwide/
Amex GBT. (2024). Share of travelers that want to go on a wellness retreat worldwide as of February 2024, by generation . Statista. Statista Inc.. Accessed: July 05, 2025. https://www.statista.com/statistics/1558033/interest-wellness-retreats-generation-worldwide/
Amex GBT. "Share of Travelers That Want to Go on a Wellness Retreat Worldwide as of February 2024, by Generation ." Statista, Statista Inc., 3 Mar 2024, https://www.statista.com/statistics/1558033/interest-wellness-retreats-generation-worldwide/
Amex GBT, Share of travelers that want to go on a wellness retreat worldwide as of February 2024, by generation Statista, https://www.statista.com/statistics/1558033/interest-wellness-retreats-generation-worldwide/ (last visited July 05, 2025)
Share of travelers that want to go on a wellness retreat worldwide as of February 2024, by generation [Graph], Amex GBT, March 3, 2024. [Online]. Available: https://www.statista.com/statistics/1558033/interest-wellness-retreats-generation-worldwide/
