Breakdown of FMCG market in China 2024, by category

Published by
Yihan Ma,
Feb 24, 2025

In the first nine months of 2024, personal care emerged as the largest FMCG segment in China based on sales. In the same period, non-alcoholic beverages contributed to around 21 percent of China's FMCG sales.

Distribution of fast-moving consumer goods (FMCG) sales in China as of September 2024, by category

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Release date

November 2024

Region

China

Survey time period

January to September 2024

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