According to a survey conducted in November 2024, 84 percent of respondents agreed that it is essential for the fragrance of scented products to last all day on the area of application. Additionally, 76 percent considered it essential that others find the fragrance attractive as well.
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Most important attributes of scented products according to consumers in the United States in 2024
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Benchmarking Company. (December 10, 2024). Most important attributes of scented products according to consumers in the United States in 2024 [Graph]. In Statista. Retrieved June 11, 2025, from https://www.statista.com/statistics/1559431/essential-attributes-of-scented-products-for-us-consumers/
Benchmarking Company. "Most important attributes of scented products according to consumers in the United States in 2024." Chart. December 10, 2024. Statista. Accessed June 11, 2025. https://www.statista.com/statistics/1559431/essential-attributes-of-scented-products-for-us-consumers/
Benchmarking Company. (2024). Most important attributes of scented products according to consumers in the United States in 2024. Statista. Statista Inc.. Accessed: June 11, 2025. https://www.statista.com/statistics/1559431/essential-attributes-of-scented-products-for-us-consumers/
Benchmarking Company. "Most Important Attributes of Scented Products According to Consumers in The United States in 2024." Statista, Statista Inc., 10 Dec 2024, https://www.statista.com/statistics/1559431/essential-attributes-of-scented-products-for-us-consumers/
Benchmarking Company, Most important attributes of scented products according to consumers in the United States in 2024 Statista, https://www.statista.com/statistics/1559431/essential-attributes-of-scented-products-for-us-consumers/ (last visited June 11, 2025)
Most important attributes of scented products according to consumers in the United States in 2024 [Graph], Benchmarking Company, December 10, 2024. [Online]. Available: https://www.statista.com/statistics/1559431/essential-attributes-of-scented-products-for-us-consumers/