Insights industry revenue by segment 2020-2023

Published by
Raphael Bohne,
Mar 10, 2025

In 2023, the insights industry segment that created the highest revenue worldwide was research software. This was the first year that research software had the highest market share. In previous years, market research was consistently the segment with the largest turnover.

Revenue of the insights industry worldwide from 2020 to 2023, by segment (in billion U.S. dollars)

© Statista 2025
Download
Show detailed source information?
Register for free
Already a member?
Log in
Sources

Use Ask Statista Research Service

Release date

December 2024

Region

Worldwide

Survey time period

2020 to 2023

Citation formats
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$1,299 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Statistics on " Market research industry "

The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Market research industry

Industry overview

8

Research methods

4

Leading companies

8

Advertising and market research by selected countries

5

Further Content: You might find this interesting as well

Topics

Market research industryAdvertising in the United StatesAdvertising worldwideMobile advertising and marketing in the U.S. Business process outsourcing industry worldwide
All features, all contents, at all times: Learn more about our professional solutions.

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$1,299 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how Statista can support your business.