In 2024, spending on newspaper advertising in the Asia-Pacific region was forecast to amount to about 6.7 billion U.S. dollars. In contrast, magazine advertising spending was forecast to amount to 1.4 billion U.S. dollars in the same year. Both print advertising categories were estimated to decrease in 2026.
Forecast of print advertising spending in the Asia-Pacific region from 2024 to 2026, by medium
(in billion U.S. dollars)
markets in Australia, China, Hong Kong, India, Indonesia, Japan, Malaysia, New Zealand, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam.
Supplementary notes
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Dentsu. (February 24, 2025). Forecast of print advertising spending in the Asia-Pacific region from 2024 to 2026, by medium (in billion U.S. dollars) [Graph]. In Statista. Retrieved April 22, 2025, from https://www.statista.com/statistics/1607128/apac-print-ad-spend-forecast-by-medium/
Dentsu. "Forecast of print advertising spending in the Asia-Pacific region from 2024 to 2026, by medium (in billion U.S. dollars)." Chart. February 24, 2025. Statista. Accessed April 22, 2025. https://www.statista.com/statistics/1607128/apac-print-ad-spend-forecast-by-medium/
Dentsu. (2025). Forecast of print advertising spending in the Asia-Pacific region from 2024 to 2026, by medium (in billion U.S. dollars). Statista. Statista Inc.. Accessed: April 22, 2025. https://www.statista.com/statistics/1607128/apac-print-ad-spend-forecast-by-medium/
Dentsu. "Forecast of Print Advertising Spending in The Asia-pacific Region from 2024 to 2026, by Medium (in Billion U.S. Dollars)." Statista, Statista Inc., 24 Feb 2025, https://www.statista.com/statistics/1607128/apac-print-ad-spend-forecast-by-medium/
Dentsu, Forecast of print advertising spending in the Asia-Pacific region from 2024 to 2026, by medium (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1607128/apac-print-ad-spend-forecast-by-medium/ (last visited April 22, 2025)
Forecast of print advertising spending in the Asia-Pacific region from 2024 to 2026, by medium (in billion U.S. dollars) [Graph], Dentsu, February 24, 2025. [Online]. Available: https://www.statista.com/statistics/1607128/apac-print-ad-spend-forecast-by-medium/
