During a 2024 survey, 52 percent of responding adults from Generation Z said that pharmaceutical advertising had helped them find out about a health condition they did not know they had. The share stood at 31 percent among baby boomers.
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Share of consumers who said that pharmaceutical advertising had helped them find out about a health condition they did not know they had in the United States as of October 2024, by age group
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Magna Global, & DeepIntent. (October 9, 2024). Share of consumers who said that pharmaceutical advertising had helped them find out about a health condition they did not know they had in the United States as of October 2024, by age group [Graph]. In Statista. Retrieved June 26, 2025, from https://www.statista.com/statistics/1607170/pharmaceutical-advertising-health-condition-discovery-usa/
Magna Global, und DeepIntent. "Share of consumers who said that pharmaceutical advertising had helped them find out about a health condition they did not know they had in the United States as of October 2024, by age group." Chart. October 9, 2024. Statista. Accessed June 26, 2025. https://www.statista.com/statistics/1607170/pharmaceutical-advertising-health-condition-discovery-usa/
Magna Global, DeepIntent. (2024). Share of consumers who said that pharmaceutical advertising had helped them find out about a health condition they did not know they had in the United States as of October 2024, by age group. Statista. Statista Inc.. Accessed: June 26, 2025. https://www.statista.com/statistics/1607170/pharmaceutical-advertising-health-condition-discovery-usa/
Magna Global, and DeepIntent. "Share of Consumers Who Said That Pharmaceutical Advertising Had Helped Them Find out about a Health Condition They Did Not Know They Had in The United States as of October 2024, by Age Group." Statista, Statista Inc., 9 Oct 2024, https://www.statista.com/statistics/1607170/pharmaceutical-advertising-health-condition-discovery-usa/
Magna Global & DeepIntent, Share of consumers who said that pharmaceutical advertising had helped them find out about a health condition they did not know they had in the United States as of October 2024, by age group Statista, https://www.statista.com/statistics/1607170/pharmaceutical-advertising-health-condition-discovery-usa/ (last visited June 26, 2025)
Share of consumers who said that pharmaceutical advertising had helped them find out about a health condition they did not know they had in the United States as of October 2024, by age group [Graph], Magna Global, & DeepIntent, October 9, 2024. [Online]. Available: https://www.statista.com/statistics/1607170/pharmaceutical-advertising-health-condition-discovery-usa/
