Worthwhile cinema-going experiences according to viewers worldwide 2025

Published by
Laura Carollo,
Mar 24, 2025

According to a survey led in several markets all around the world in January 2025, 70 percent of cinema-goers found it very valuable to watch movies on a premium large screen. Technology-driven experiences, such as IMAX, and preview screenings were also among the most popular offering according to 58 percent of consumers.

Cinema-going experiences considered valuable by viewers worldwide in 2025

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Release date

March 2025

Region

Worldwide

Survey time period

January 2025

Number of respondents

68,000 respondents

Special properties

across 15 markets

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Overview

6

Key players

7

Movie consumption

7

Box office big hitters

8

Premium experiences

6

Event cinema

4

Genre and independent cinema

7
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