Gen AI tool usage in select areas of game development 2025

Published by
Jessica Clement,
Apr 7, 2025

A 2025 survey of game developers found that 45 percent of respondents had used generative intelligence (AI) tools for concept art and storyboarding. Another popular area of game dev to use gen AI tools was gameplay development.

Areas of generative AI tool usage in game development in 2025

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Release date

March 2025

Region

Worldwide

Survey time period

2025

Number of respondents

155 game developers

Supplementary notes

The source does not provide information regarding the date of survey. Region presumed.

Original survey question: "If you are using generative AI within your development process, which area does your studio currently use it in?"

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