According to a survey conducted in October 2023 in the United States, 24 percent of weekly podcast consumers preferred YouTube as a platform for podcasts because they liked the video part of podcasts. In fact, YouTube dethroned its competitor Spotify as the leading podcasting platform, as its popularity among podcast consumers has been growing over the past four years.
Leading reasons for using YouTube among weekly podcast consumers in the United States as of October 2023
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Leading reasons for using YouTube among weekly podcast consumers in the United States as of October 2023
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Westwood One. (December 3, 2023). Leading reasons for using YouTube among weekly podcast consumers in the United States as of October 2023 [Graph]. In Statista. Retrieved June 06, 2025, from https://www.statista.com/statistics/1608479/reasons-youtube-usage-weekly-podcast-consumption-united-states/
Westwood One. "Leading reasons for using YouTube among weekly podcast consumers in the United States as of October 2023." Chart. December 3, 2023. Statista. Accessed June 06, 2025. https://www.statista.com/statistics/1608479/reasons-youtube-usage-weekly-podcast-consumption-united-states/
Westwood One. (2023). Leading reasons for using YouTube among weekly podcast consumers in the United States as of October 2023. Statista. Statista Inc.. Accessed: June 06, 2025. https://www.statista.com/statistics/1608479/reasons-youtube-usage-weekly-podcast-consumption-united-states/
Westwood One. "Leading Reasons for Using Youtube among Weekly Podcast Consumers in The United States as of October 2023." Statista, Statista Inc., 3 Dec 2023, https://www.statista.com/statistics/1608479/reasons-youtube-usage-weekly-podcast-consumption-united-states/
Westwood One, Leading reasons for using YouTube among weekly podcast consumers in the United States as of October 2023 Statista, https://www.statista.com/statistics/1608479/reasons-youtube-usage-weekly-podcast-consumption-united-states/ (last visited June 06, 2025)
Leading reasons for using YouTube among weekly podcast consumers in the United States as of October 2023 [Graph], Westwood One, December 3, 2023. [Online]. Available: https://www.statista.com/statistics/1608479/reasons-youtube-usage-weekly-podcast-consumption-united-states/
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