Swedish consumers are lukewarm on AI-powered product recommendations. According to a survey carried out in 2024, only four percent of them valued AI-enhanced product or service recommendations. This represented a decrease compared to the previous years.
Share of shoppers valuing AI-powered product recommendations in Sweden from 2020 to 2024
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
The e-collaboration program. (November 24, 2024). Share of shoppers valuing AI-powered product recommendations in Sweden from 2020 to 2024 [Graph]. In Statista. Retrieved May 11, 2025, from https://www.statista.com/statistics/1608985/ai-product-recommendation-value-in-sweden/
The e-collaboration program. "Share of shoppers valuing AI-powered product recommendations in Sweden from 2020 to 2024." Chart. November 24, 2024. Statista. Accessed May 11, 2025. https://www.statista.com/statistics/1608985/ai-product-recommendation-value-in-sweden/
The e-collaboration program. (2024). Share of shoppers valuing AI-powered product recommendations in Sweden from 2020 to 2024. Statista. Statista Inc.. Accessed: May 11, 2025. https://www.statista.com/statistics/1608985/ai-product-recommendation-value-in-sweden/
The e-collaboration program. "Share of Shoppers Valuing Ai-powered Product Recommendations in Sweden from 2020 to 2024." Statista, Statista Inc., 24 Nov 2024, https://www.statista.com/statistics/1608985/ai-product-recommendation-value-in-sweden/
The e-collaboration program, Share of shoppers valuing AI-powered product recommendations in Sweden from 2020 to 2024 Statista, https://www.statista.com/statistics/1608985/ai-product-recommendation-value-in-sweden/ (last visited May 11, 2025)
Share of shoppers valuing AI-powered product recommendations in Sweden from 2020 to 2024 [Graph], The e-collaboration program, November 24, 2024. [Online]. Available: https://www.statista.com/statistics/1608985/ai-product-recommendation-value-in-sweden/
