In 2024, a third of the e-commerce transaction value in Europe was paid with digital wallets. The share of digital wallets is forecast to increase to 46 percent by 2030. Debit and prepaid cards were the second-most popular payment methods for e-commerce purchases in 2024.
Share of e-commerce transaction value in Europe in 2014 and 2024, with a forecast for 2030, by payment method
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Share of e-commerce transaction value in Europe in 2014 and 2024, with a forecast for 2030, by payment method
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Worldpay. (March 10, 2025). Share of e-commerce transaction value in Europe in 2014 and 2024, with a forecast for 2030, by payment method [Graph]. In Statista. Retrieved May 04, 2025, from https://www.statista.com/statistics/1609384/main-e-commerce-payment-methods-in-europe/
Worldpay. "Share of e-commerce transaction value in Europe in 2014 and 2024, with a forecast for 2030, by payment method." Chart. March 10, 2025. Statista. Accessed May 04, 2025. https://www.statista.com/statistics/1609384/main-e-commerce-payment-methods-in-europe/
Worldpay. (2025). Share of e-commerce transaction value in Europe in 2014 and 2024, with a forecast for 2030, by payment method. Statista. Statista Inc.. Accessed: May 04, 2025. https://www.statista.com/statistics/1609384/main-e-commerce-payment-methods-in-europe/
Worldpay. "Share of E-commerce Transaction Value in Europe in 2014 and 2024, with a Forecast for 2030, by Payment Method." Statista, Statista Inc., 10 Mar 2025, https://www.statista.com/statistics/1609384/main-e-commerce-payment-methods-in-europe/
Worldpay, Share of e-commerce transaction value in Europe in 2014 and 2024, with a forecast for 2030, by payment method Statista, https://www.statista.com/statistics/1609384/main-e-commerce-payment-methods-in-europe/ (last visited May 04, 2025)
Share of e-commerce transaction value in Europe in 2014 and 2024, with a forecast for 2030, by payment method [Graph], Worldpay, March 10, 2025. [Online]. Available: https://www.statista.com/statistics/1609384/main-e-commerce-payment-methods-in-europe/
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