In 2024, most French consumers used digital channels to receive information on prices or promotions. Emails were the most popular channel, with 44 percent of the answers. Social media were part of the online purchase journey for 14 percent of French online shoppers.
Share of shoppers searching for information on prices and promotions in France in 2024, by channel
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Siècle Digital. (September 11, 2024). Share of shoppers searching for information on prices and promotions in France in 2024, by channel [Graph]. In Statista. Retrieved June 07, 2025, from https://www.statista.com/statistics/1610222/shoppers-seeking-price-info-by-channel-france/
Siècle Digital. "Share of shoppers searching for information on prices and promotions in France in 2024, by channel." Chart. September 11, 2024. Statista. Accessed June 07, 2025. https://www.statista.com/statistics/1610222/shoppers-seeking-price-info-by-channel-france/
Siècle Digital. (2024). Share of shoppers searching for information on prices and promotions in France in 2024, by channel. Statista. Statista Inc.. Accessed: June 07, 2025. https://www.statista.com/statistics/1610222/shoppers-seeking-price-info-by-channel-france/
Siècle Digital. "Share of Shoppers Searching for Information on Prices and Promotions in France in 2024, by Channel." Statista, Statista Inc., 11 Sep 2024, https://www.statista.com/statistics/1610222/shoppers-seeking-price-info-by-channel-france/
Siècle Digital, Share of shoppers searching for information on prices and promotions in France in 2024, by channel Statista, https://www.statista.com/statistics/1610222/shoppers-seeking-price-info-by-channel-france/ (last visited June 07, 2025)
Share of shoppers searching for information on prices and promotions in France in 2024, by channel [Graph], Siècle Digital, September 11, 2024. [Online]. Available: https://www.statista.com/statistics/1610222/shoppers-seeking-price-info-by-channel-france/