In 2025, the majority of C-suite and business leaders, about 31 percent, in the United States expect their companies to be at the phase of their adoption journey with generative artificial intelligence where the return of investment is already established. Only 19 percent expect they will still be at the strategic planning phase.
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Expected adoption phase of generative artificial intelligence (AI) in companies in the United States as of September 2025
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KPMG. (March 31, 2025). Expected adoption phase of generative artificial intelligence (AI) in companies in the United States as of September 2025 [Graph]. In Statista. Retrieved June 20, 2025, from https://www.statista.com/statistics/1610439/projected-generative-ai-phase-us/
KPMG. "Expected adoption phase of generative artificial intelligence (AI) in companies in the United States as of September 2025." Chart. March 31, 2025. Statista. Accessed June 20, 2025. https://www.statista.com/statistics/1610439/projected-generative-ai-phase-us/
KPMG. (2025). Expected adoption phase of generative artificial intelligence (AI) in companies in the United States as of September 2025. Statista. Statista Inc.. Accessed: June 20, 2025. https://www.statista.com/statistics/1610439/projected-generative-ai-phase-us/
KPMG. "Expected Adoption Phase of Generative Artificial Intelligence (Ai) in Companies in The United States as of September 2025." Statista, Statista Inc., 31 Mar 2025, https://www.statista.com/statistics/1610439/projected-generative-ai-phase-us/
KPMG, Expected adoption phase of generative artificial intelligence (AI) in companies in the United States as of September 2025 Statista, https://www.statista.com/statistics/1610439/projected-generative-ai-phase-us/ (last visited June 20, 2025)
Expected adoption phase of generative artificial intelligence (AI) in companies in the United States as of September 2025 [Graph], KPMG, March 31, 2025. [Online]. Available: https://www.statista.com/statistics/1610439/projected-generative-ai-phase-us/