In 2025, banner advertising was expected to be the largest digital ad format in Iceland, attracting a spending of 56.5 million U.S. dollars. Search was ranked second, with some four million dollars less. In total, the six ad formats presented were projected to generate approximately 162 million dollars in digital ad spending.
Digital advertising spending in Iceland in 2025, by format
(in million U.S. dollars)
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Statista. (October 27, 2024). Digital advertising spending in Iceland in 2025, by format (in million U.S. dollars) [Graph]. In Statista. Retrieved May 14, 2025, from https://www.statista.com/statistics/1610546/digital-ad-spend-format-iceland/
Statista. "Digital advertising spending in Iceland in 2025, by format (in million U.S. dollars)." Chart. October 27, 2024. Statista. Accessed May 14, 2025. https://www.statista.com/statistics/1610546/digital-ad-spend-format-iceland/
Statista. (2024). Digital advertising spending in Iceland in 2025, by format (in million U.S. dollars). Statista. Statista Inc.. Accessed: May 14, 2025. https://www.statista.com/statistics/1610546/digital-ad-spend-format-iceland/
Statista. "Digital Advertising Spending in Iceland in 2025, by Format (in Million U.S. Dollars)." Statista, Statista Inc., 27 Oct 2024, https://www.statista.com/statistics/1610546/digital-ad-spend-format-iceland/
Statista, Digital advertising spending in Iceland in 2025, by format (in million U.S. dollars) Statista, https://www.statista.com/statistics/1610546/digital-ad-spend-format-iceland/ (last visited May 14, 2025)
Digital advertising spending in Iceland in 2025, by format (in million U.S. dollars) [Graph], Statista, October 27, 2024. [Online]. Available: https://www.statista.com/statistics/1610546/digital-ad-spend-format-iceland/