Most used skin care product types Australia 2024

Published by Statista Research Department, May 26, 2025

In a 2024 survey conducted among Australians regarding their skin care product purchasing habits, cleansers were the most used skin care product type among those surveyed, with around ** percent of those surveyed having used this product type in the month preceding the survey. Sun creams and day creams were the next most popular skin care products used among respondents.

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Leading skin care product types used among consumers in Australia as of October 2024

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Release date

February 2025

Region

Australia

Survey time period

September 13 to October 1, 2024

Number of respondents

1,002*

Special properties

base: Australians who purchase skin care products

Supplementary notes

*Question specific respondent count: n>800.

Survey question: Which of the following types of skin care products have you used in the last month? 

Multiple responses were possible.

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