In 2024, the museum market's revenue in Italy amounted to roughly *** billion U.S. dollars. This figure represented an increase in revenue of ***** percent over the previous year.
Data provided by Statista Market Insights are estimates.
Definition:
The museum market is a sector focused on the preservation, exhibition, and interpretation of cultural, historical, and scientific artifacts. It aims to provide educational and enriching experiences for visitors by showcasing collections that offer insights into various aspects of human knowledge and heritage. The primary goal of this market is to foster learning, inspire curiosity, and promote an appreciation for art, history, science, and culture through curated displays and interactive exhibits.
Additional information:
Key metrics within the museum market include revenue, users, average revenue per user, and user penetration. Revenue streams primarily stem from individual ticket sales, season ticket subscriptions, and consumption. Key players in the museums market include companies such as The Louvre, the Metropolitan Museum of Art, or the British Museum. For more detailed insights, refer to the additional information provided next to the respective data points.
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Statista. (April 10, 2025). Revenue of the museum market in Italy from 2017 to 2024, with a forecast until 2030 (in million U.S. dollars) [Graph]. In Statista. Retrieved June 12, 2025, from https://www.statista.com/statistics/1613751/revenue-museums-italy/
Statista. "Revenue of the museum market in Italy from 2017 to 2024, with a forecast until 2030 (in million U.S. dollars)." Chart. April 10, 2025. Statista. Accessed June 12, 2025. https://www.statista.com/statistics/1613751/revenue-museums-italy/
Statista. (2025). Revenue of the museum market in Italy from 2017 to 2024, with a forecast until 2030 (in million U.S. dollars). Statista. Statista Inc.. Accessed: June 12, 2025. https://www.statista.com/statistics/1613751/revenue-museums-italy/
Statista. "Revenue of The Museum Market in Italy from 2017 to 2024, with a Forecast until 2030 (in Million U.S. Dollars)." Statista, Statista Inc., 10 Apr 2025, https://www.statista.com/statistics/1613751/revenue-museums-italy/
Statista, Revenue of the museum market in Italy from 2017 to 2024, with a forecast until 2030 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1613751/revenue-museums-italy/ (last visited June 12, 2025)
Revenue of the museum market in Italy from 2017 to 2024, with a forecast until 2030 (in million U.S. dollars) [Graph], Statista, April 10, 2025. [Online]. Available: https://www.statista.com/statistics/1613751/revenue-museums-italy/