In a September 2024 conducted survey among children and teenagers in Australia regarding their social media usage, around ** percent of 13 to 15 year olds surveyed said they had used YouTube in the period from January to September. Snapchat was the next most commonly used service for children of this age cohort, followed by TikTok.
nationally representative sample of children living in Australia; eSafety obtained ethical approval and informed consent from both participants and their parents or carers
Method of interview
Online survey
Supplementary notes
Survey question: Have you used any of the following [social media platforms] since the start of this year (since January 2024)?
Multiple responses were possible.
Data is indicative of usage, not neccessarily account ownership, as respondents used various methods to access social media platforms.Â
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eSafety. (February 17, 2025). Leading social media platforms used among 13 to 15 year olds in Australia as of September 2024 [Graph]. In Statista. Retrieved June 29, 2025, from https://www.statista.com/statistics/1613902/australia-social-media-platforms-used-by-young-teenagers/
eSafety. "Leading social media platforms used among 13 to 15 year olds in Australia as of September 2024." Chart. February 17, 2025. Statista. Accessed June 29, 2025. https://www.statista.com/statistics/1613902/australia-social-media-platforms-used-by-young-teenagers/
eSafety. (2025). Leading social media platforms used among 13 to 15 year olds in Australia as of September 2024. Statista. Statista Inc.. Accessed: June 29, 2025. https://www.statista.com/statistics/1613902/australia-social-media-platforms-used-by-young-teenagers/
eSafety. "Leading Social Media Platforms Used among 13 to 15 Year Olds in Australia as of September 2024." Statista, Statista Inc., 17 Feb 2025, https://www.statista.com/statistics/1613902/australia-social-media-platforms-used-by-young-teenagers/
eSafety, Leading social media platforms used among 13 to 15 year olds in Australia as of September 2024 Statista, https://www.statista.com/statistics/1613902/australia-social-media-platforms-used-by-young-teenagers/ (last visited June 29, 2025)
Leading social media platforms used among 13 to 15 year olds in Australia as of September 2024 [Graph], eSafety, February 17, 2025. [Online]. Available: https://www.statista.com/statistics/1613902/australia-social-media-platforms-used-by-young-teenagers/
