Share of Indian Premier League viewership 2024, by medium

Published by Sandhya Keelery, Jun 11, 2025

According to a survey on the Indian Premier League among urban Indians in 2024, ** percent claimed to watch it on TV, while about **** percent listened to match updates on the radio.

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Share of Indian Premier League (IPL) viewership in 2024, by medium

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Release date

April 2024

Region

India

Survey time period

2024

Number of respondents

2,200+

Special properties

among urban Indians across 16 cities

Method of interview

Omnibus survey

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Key figures

4

Sponsorship

4

Viewership

6

Online presence

3

Most popular teams

6

Player statistics

5

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Topics

Indian Premier League (IPL)CricketSports sponsorshipAdvertising industry in IndiaCricket in the United Kingdom (UK)
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