TV and video viewing time share in Canada 2024, by platform type and generation

Published by
Julia Stoll,
Jun 12, 2025

According to a mid-2024 survey, ad-supported streaming platforms were the most watched viewing platforms in Canada, accounting for ** percent of the overall viewing time. While traditional TV remained popular among older generations, younger Canadians were increasingly turning to streaming services and online video platforms.

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Distribution of TV and video viewing time in Canada as of July 2024, by platform type and generation

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Source

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Release date

September 2024

Region

North America, Canada

Survey time period

June 13 to July 9, 2024

Number of respondents

2,001 respondents

Age group

18 years and older

Special properties

internet users and viewing TV at least once in the last month

Method of interview

Online survey

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Statistics on " Video streaming in Canada "

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Other statistics that may interest you Video streaming in Canada

Overview

7

Paid streaming

8

Ad-supported streaming

6

Major players

5

Consumer behavior

8

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Topics

Video streaming in CanadaMedia usage in CanadaTelevision in CanadaNewspapers in CanadaDigital entertainment in Canada
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