A worldwide survey carried out in 2024 showed that Boomers are the most concerned about the use of personal data when shopping online. ** percent of them avoided sharing personal details because they did not trust data privacy with AI technologies.
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Nielsen. (June 1, 2025). Consumers trust in data privacy with AI technologies in 2024, by generational cohort [Graph]. In Statista. Retrieved June 30, 2025, from https://www.statista.com/statistics/1616121/consumer-trust-in-ai-data-privacy-by-generation/
Nielsen. "Consumers trust in data privacy with AI technologies in 2024, by generational cohort." Chart. June 1, 2025. Statista. Accessed June 30, 2025. https://www.statista.com/statistics/1616121/consumer-trust-in-ai-data-privacy-by-generation/
Nielsen. (2025). Consumers trust in data privacy with AI technologies in 2024, by generational cohort. Statista. Statista Inc.. Accessed: June 30, 2025. https://www.statista.com/statistics/1616121/consumer-trust-in-ai-data-privacy-by-generation/
Nielsen. "Consumers Trust in Data Privacy with Ai Technologies in 2024, by Generational Cohort." Statista, Statista Inc., 1 Jun 2025, https://www.statista.com/statistics/1616121/consumer-trust-in-ai-data-privacy-by-generation/
Nielsen, Consumers trust in data privacy with AI technologies in 2024, by generational cohort Statista, https://www.statista.com/statistics/1616121/consumer-trust-in-ai-data-privacy-by-generation/ (last visited June 30, 2025)
Consumers trust in data privacy with AI technologies in 2024, by generational cohort [Graph], Nielsen, June 1, 2025. [Online]. Available: https://www.statista.com/statistics/1616121/consumer-trust-in-ai-data-privacy-by-generation/
