New U.S. donors - revenue by income and channel

Published by Statista Research Department, May 1, 2011
The statistic shows the median revenue per new U.S. donor in 2010 by household income and acquisition channel. In that year, donors with annual incomes between $25,001 and $50,000 who were acquired online donated an average of 61 U.S. dollars.

Median revenue per new U.S. charity donor by household income and acquisition channel in 2010

Household income of new donorsJoined onlineJoined by mail
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Showing entries 1 to 6 (6 entries in total)
Statistic: Median revenue per new U.S. charity donor by household income and acquisition channel in 2010

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Release date

May 2011

Region

United States

Survey time period

June 2006 - December 2010

Number of respondents

28 major national nonprofit organizations

Method of interview

Online survey

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