Average admission at Broadway shows in New York 2007-2024, by category
The average admission paid to attend a Broadway musical in New York has experienced an increasing trend over the last 15 years. That said, the figure recorded in 2023/2024 showed a 4.6 percent decline over the previous season, with the average ticket price for a musical reaching around 128.5 U.S. dollars.
Has total attendance at Broadway recovered from the impact of COVID-19?
Due to the impact of the COVID-19 pandemic, total attendance at Broadway shows in New York fell to under seven million in the 2021/2022 season. While shows' attendance exceeded 12 million in 2023/2024, it remained below pre-pandemic levels.
The theater industry in the U.S.
After shrinking in 2020 due to the health crisis, the market size of the U.S. theater industry has grown steadily in the following years, totaling nearly nine billion U.S. dollars in 2023. Meanwhile, the number of businesses in the U.S. live performance theater industry peaked at over 3.8 thousand, rising by roughly three percent compared to 2022.