Weekly spending on TV ads by all presidential candidates in 2012

Published by Statista Research Department, Nov 14, 2012
This graph shows the weekly spending on TV ads for the presidential campaign by the Republican candidates and president Obama up until November 6, 2012. During the week ending October 27, Barack Obama spent about 24 million U.S. dollars on political ads, while Romney only spent 13 million U.S. dollars.

Weekly spending on TV ads for the presidential campaign by all candidates up to election day 2012

CharacteristicBarack ObamaMitt Romney
Nov 5 to Nov 6 30,000,000 15,000,000
Oct 28 to Nov 4 37,000,000 20,000,000
Oct 22 to 27 24,000,000 13,000,000
Oct 15 to 21 20,000,000 12,000,000
Oct 8 to 14 20,000,000 10,000,000
Oct 1 to 7 25,000,000 9,000,000
Sep 24 to 30 13,000,000 6,000,000
Sep 17 to 23 16,000,000 6,000,000
Sep 10 to 16 11,000,000 5,000,000
Sep 3 to 9 9,000,000 3,000,000
Aug 27 to Sep 2 12,000,000 1,000,000
Aug 20 to 26 10,900,000 5,200,000
Aug 13 to 19 1,100,000 2,300,000
Showing entries 1 to 13 (55 entries in total)
Created with Highcharts 7.2.2Spending in U.S. dollars15,000,00015,000,00020,000,00020,000,00013,000,00013,000,00012,000,00012,000,00010,000,00010,000,0009,000,0009,000,0006,000,0006,000,0006,000,0006,000,0005,000,0005,000,0003,000,0003,000,0001,000,0001,000,0005,200,0005,200,0002,300,0002,300,000498,880498,8802,600,0002,600,0003,400,0003,400,0003,500,0003,500,0003,200,0003,200,0003,100,0003,100,0002,200,0002,200,0002,300,0002,300,0002,100,0002,100,0001,500,0001,500,0001,400,0001,400,0001,400,0001,400,000405,080405,080505017,83017,830516,050516,05078,64078,640390,930390,930315,170315,170613,740613,740363,820363,820870,460870,460830,060830,060249,710249,71015,53015,530901,190901,1902,100,0002,100,0001,800,0001,800,0001,400,0001,400,0001,200,0001,200,000347,100347,100182,420182,420182,760182,760184,230184,230100,200100,20056,50056,50030,000,00030,000,00037,000,00037,000,00024,000,00024,000,00020,000,00020,000,00020,000,00020,000,00025,000,00025,000,00013,000,00013,000,00016,000,00016,000,00011,000,00011,000,0009,000,0009,000,00012,000,00012,000,00010,900,00010,900,0001,100,0001,100,0004,600,0004,600,00015,900,00015,900,0008,500,0008,500,0006,700,0006,700,0006,500,0006,500,0005,400,0005,400,0009,400,0009,400,0005,900,0005,900,0005,400,0005,400,0004,400,0004,400,0004,900,0004,900,0004,800,0004,800,0004,600,0004,600,0003,700,0003,700,000790,670790,670159,670159,670305,700305,700596,090596,090568,400568,4008,7408,74015,33015,3301,400,0001,400,000513,130513,130Barack ObamaMitt RomneyNov 5 to Nov 6Oct 28 to Nov 4Oct 22 to 27Oct 15 to 21Oct 8 to 14Oct 1 to 7Sep 24 to 30Sep 17 to 23Sep 10 to 16Sep 3 to 9Aug 27 to Sep 2Aug 20 to 26Aug 13 to 19Aug 6 to 12July 30 to Aug 5July 23 to 29July 16 to 22July 9 to 15July 2 to 8June 25 to July 1June 18 to 24June 11 to 17June 4 to 10May 28 to June 3May 21 to 27May 14 to 20May 7 to May 13April 30 to May 6April 23 to 29April 16 to 22April 9 to 15April 2 to 8March 26 to Apr 1March 19 to 25March 12 to 18March 5 to 11Feb 27 to March 4Feb 20 to 26Feb 13 to 19Feb 6 to 12Jan 30 to Feb 5Jan 23 to 29Jan 16 to 22Jan 9 to 15Jan 2 to 8Dec 27 to Jan 1Dec 19 to 26Dec 12 to 18Dec 5 to 11Nov 28 to Dec 4Nov 21 to 27Nov 14 to 20Nov 7 to 13Oct 31 to Nov 6Before October 31
02,500,0005,000,0007,500,00010,000,00012,500,00015,000,00017,500,00020,000,00022,500,00025,000,00027,500,00030,000,00032,500,00035,000,00037,500,00040,000,00042,500,000

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Release date

November 2012

Region

United States

Survey time period

October 31, 2011 to November 6, 2012

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