This statistic shows the American Customer Satisfaction Index (ACSI) scores of Taco Bell restaurants in the United States from 2000 to 2024. Taco Bell's ACSI score was 73 in 2024. This score was two points higher than the previous year.
American Customer Satisfaction Index scores of Taco Bell restaurants in the United States from 2000 to 2024
Characteristic
ACSI score
2024
73
2023
71
2022
72
2021
74
2020
74
2019
75
2018
74
2017
76
2016
75
2015
72
2014
72
2013
74
2012
77
62.56567.57072.57577.580
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The American Customer Satisfaction Index (ACSI) scores on a 0-100 scale at the national level with 100 being the highest and best possible score. The ACSI is an economic indicator based on modeling of customer evaluations of the quality of goods and services purchased in the United States and produced by both domestic and foreign firms with substantial U.S. market shares.
The limited-service restaurant industry was not measured in 2004.
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ACSI®. (June 30, 2024). American Customer Satisfaction Index scores of Taco Bell restaurants in the United States from 2000 to 2024 [Graph]. In Statista. Retrieved June 06, 2025, from https://www.statista.com/statistics/216699/taco-bell-customer-satisfaction-in-the-us/
ACSI®. "American Customer Satisfaction Index scores of Taco Bell restaurants in the United States from 2000 to 2024." Chart. June 30, 2024. Statista. Accessed June 06, 2025. https://www.statista.com/statistics/216699/taco-bell-customer-satisfaction-in-the-us/
ACSI®. (2024). American Customer Satisfaction Index scores of Taco Bell restaurants in the United States from 2000 to 2024. Statista. Statista Inc.. Accessed: June 06, 2025. https://www.statista.com/statistics/216699/taco-bell-customer-satisfaction-in-the-us/
ACSI®. "American Customer Satisfaction Index Scores of Taco Bell Restaurants in The United States from 2000 to 2024." Statista, Statista Inc., 30 Jun 2024, https://www.statista.com/statistics/216699/taco-bell-customer-satisfaction-in-the-us/
ACSI®, American Customer Satisfaction Index scores of Taco Bell restaurants in the United States from 2000 to 2024 Statista, https://www.statista.com/statistics/216699/taco-bell-customer-satisfaction-in-the-us/ (last visited June 06, 2025)
American Customer Satisfaction Index scores of Taco Bell restaurants in the United States from 2000 to 2024 [Graph], ACSI®, June 30, 2024. [Online]. Available: https://www.statista.com/statistics/216699/taco-bell-customer-satisfaction-in-the-us/
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