Tripadvisor revenue 2008-2024
Tripadvisor, Inc.'s global revenue increased by 2.6 percent in 2024 over the previous year. In 2024, the company's revenue amounted to roughly 1.8 billion U.S. dollars, the highest figure reported to date.
What is Tripadvisor's biggest market?
As the regional breakdown of Tripadvisor's revenue shows, the United States is by far the company’s most profitable region, generating two-thirds of its total income. The regional distribution of website visits to tripadvisor.com in 2025 also highlights the importance of this market, with the U.S. accounting for almost half of total online traffic.
How profitable are Tripadvisor's business segments?
In 2024, Brand Tripadvisor, which comprises revenue from the company-branded hotels, media and advertising services, experiences and dining, generated almost 950 million U.S. dollars, representing Tripadvisor, Inc.'s most profitable business segment. Meanwhile, Viator was the company's brand that experienced the highest increase in revenue over the past five years.
