In 2022, internet advertising spending in Latin America amounted to 11.69 million U.S. dollars, having increased rapidly from just over one million in 2010. It has been projected that it would rise further to over 14.5 million by 2024. This will make it the second largest ad medium in Latin America, accounting for a third of the total ad spend in the region.
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Internet advertising spending in Latin America from 2010 to 2024
(in billion U.S. dollars)
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Zenith. (June 6, 2022). Internet advertising spending in Latin America from 2010 to 2024 (in billion U.S. dollars) [Graph]. In Statista. Retrieved June 29, 2025, from https://www.statista.com/statistics/237967/online-advertising-spending-in-latin-america/
Zenith. "Internet advertising spending in Latin America from 2010 to 2024 (in billion U.S. dollars) ." Chart. June 6, 2022. Statista. Accessed June 29, 2025. https://www.statista.com/statistics/237967/online-advertising-spending-in-latin-america/
Zenith. (2022). Internet advertising spending in Latin America from 2010 to 2024 (in billion U.S. dollars) . Statista. Statista Inc.. Accessed: June 29, 2025. https://www.statista.com/statistics/237967/online-advertising-spending-in-latin-america/
Zenith. "Internet Advertising Spending in Latin America from 2010 to 2024 (in Billion U.S. Dollars) ." Statista, Statista Inc., 6 Jun 2022, https://www.statista.com/statistics/237967/online-advertising-spending-in-latin-america/
Zenith, Internet advertising spending in Latin America from 2010 to 2024 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/237967/online-advertising-spending-in-latin-america/ (last visited June 29, 2025)
Internet advertising spending in Latin America from 2010 to 2024 (in billion U.S. dollars) [Graph], Zenith, June 6, 2022. [Online]. Available: https://www.statista.com/statistics/237967/online-advertising-spending-in-latin-america/