Advertising spending in Latin America & the Caribbean 2014-2024

Published by
J. G. Navarro,
May 20, 2025

In 2024, advertising spending in Latin America and the Caribbean amounted to an estimated 31.66 billion U.S. dollars, up from 25.31 billion dollars a year earlier – an annual growth of 25 percent. Latin America's share in global ad revenues stood at 4.1 percent in 2024.

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Advertising spending in Latin America and the Caribbean from 2014 to 2024 (in billion U.S. dollars)

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Release date

February 2025

Region

LAC

Survey time period

2014 to 2024

Special properties

at current prices

Supplementary notes

* Forecast.

Statista calculated the figures based on the source's data.

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Overview

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Country comparison

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Creative rankings

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