This statistic gives information on the disitribution of B2C e-commerce sales in the Asia Pacific region from 2010 to 2016, by country or region. In 2010, 50.6 percent of B2C e-commerce sales in the region were generated by Japan. In 2015, China is expected to generate 53.6 percent of Asia Pacific's B2C e-commerce sales.
Share of B2C e-commerce sales in the Asia Pacific region from 2010 to 2016, by country or region
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Share of B2C e-commerce sales in the Asia Pacific region from 2010 to 2016, by country or region
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* Forecast.
Includes travel, digital downloads and event tickets, excludes online gaming.
China: includes sales from businesses that occur over C2C platforms, excludes Hong Kong. India: online travel sales represent roughly 80 percent of B2C e-commerce sales.
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eMarketer. (August 17, 2012). Share of B2C e-commerce sales in the Asia Pacific region from 2010 to 2016, by country or region [Graph]. In Statista. Retrieved May 07, 2025, from https://www.statista.com/statistics/243715/distribution-of-b2c-e-commerce-sales-in-asia-pacific-by-country/
eMarketer. "Share of B2C e-commerce sales in the Asia Pacific region from 2010 to 2016, by country or region." Chart. August 17, 2012. Statista. Accessed May 07, 2025. https://www.statista.com/statistics/243715/distribution-of-b2c-e-commerce-sales-in-asia-pacific-by-country/
eMarketer. (2012). Share of B2C e-commerce sales in the Asia Pacific region from 2010 to 2016, by country or region. Statista. Statista Inc.. Accessed: May 07, 2025. https://www.statista.com/statistics/243715/distribution-of-b2c-e-commerce-sales-in-asia-pacific-by-country/
eMarketer. "Share of B2c E-commerce Sales in The Asia Pacific Region from 2010 to 2016, by Country or Region." Statista, Statista Inc., 17 Aug 2012, https://www.statista.com/statistics/243715/distribution-of-b2c-e-commerce-sales-in-asia-pacific-by-country/
eMarketer, Share of B2C e-commerce sales in the Asia Pacific region from 2010 to 2016, by country or region Statista, https://www.statista.com/statistics/243715/distribution-of-b2c-e-commerce-sales-in-asia-pacific-by-country/ (last visited May 07, 2025)
Share of B2C e-commerce sales in the Asia Pacific region from 2010 to 2016, by country or region [Graph], eMarketer, August 17, 2012. [Online]. Available: https://www.statista.com/statistics/243715/distribution-of-b2c-e-commerce-sales-in-asia-pacific-by-country/
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