The statistic depicts the total NCAA basketball ad spend from 2007 to 2011, distinguishing between regular season and tournament. From 2010 to 2011, the tournament ad spend was 1,040.7 million U.S. dollars.
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Nielsen. (January 31, 2012). NCAA Basketball total ad spend from 2007 to 2011 (in million U.S. dollars) [Graph]. In Statista. Retrieved June 24, 2025, from https://www.statista.com/statistics/244255/tv-ad-spend-ncaa-basketball/
Nielsen. "NCAA Basketball total ad spend from 2007 to 2011 (in million U.S. dollars)." Chart. January 31, 2012. Statista. Accessed June 24, 2025. https://www.statista.com/statistics/244255/tv-ad-spend-ncaa-basketball/
Nielsen. (2012). NCAA Basketball total ad spend from 2007 to 2011 (in million U.S. dollars). Statista. Statista Inc.. Accessed: June 24, 2025. https://www.statista.com/statistics/244255/tv-ad-spend-ncaa-basketball/
Nielsen. "Ncaa Basketball Total Ad Spend from 2007 to 2011 (in Million U.S. Dollars)." Statista, Statista Inc., 31 Jan 2012, https://www.statista.com/statistics/244255/tv-ad-spend-ncaa-basketball/
Nielsen, NCAA Basketball total ad spend from 2007 to 2011 (in million U.S. dollars) Statista, https://www.statista.com/statistics/244255/tv-ad-spend-ncaa-basketball/ (last visited June 24, 2025)
NCAA Basketball total ad spend from 2007 to 2011 (in million U.S. dollars) [Graph], Nielsen, January 31, 2012. [Online]. Available: https://www.statista.com/statistics/244255/tv-ad-spend-ncaa-basketball/