According to the most recent calculations, automobile manufacturer brands spent a total of 65 million U.S. dollars on commercials during the 2021 Super Bowl broadcast on TV in the United States. A year earlier auto makers spent 77 million dollars on promotion during the game.
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Various sources. (February 9, 2022). Super Bowl automobile manufacturer advertising from 2017 to 2021 [Graph]. In Statista. Retrieved July 02, 2025, from https://www.statista.com/statistics/251592/super-bowl-automobile-manufacturer-advertising/
Various sources. "Super Bowl automobile manufacturer advertising from 2017 to 2021." Chart. February 9, 2022. Statista. Accessed July 02, 2025. https://www.statista.com/statistics/251592/super-bowl-automobile-manufacturer-advertising/
Various sources. (2022). Super Bowl automobile manufacturer advertising from 2017 to 2021. Statista. Statista Inc.. Accessed: July 02, 2025. https://www.statista.com/statistics/251592/super-bowl-automobile-manufacturer-advertising/
Various sources. "Super Bowl Automobile Manufacturer Advertising from 2017 to 2021." Statista, Statista Inc., 9 Feb 2022, https://www.statista.com/statistics/251592/super-bowl-automobile-manufacturer-advertising/
Various sources, Super Bowl automobile manufacturer advertising from 2017 to 2021 Statista, https://www.statista.com/statistics/251592/super-bowl-automobile-manufacturer-advertising/ (last visited July 02, 2025)
Super Bowl automobile manufacturer advertising from 2017 to 2021 [Graph], Various sources, February 9, 2022. [Online]. Available: https://www.statista.com/statistics/251592/super-bowl-automobile-manufacturer-advertising/