Movie theater audience in the U.S. & Canada 2018-2021, by ethnicity

Published by
Laura Carollo,
Jun 24, 2025

In 2021, approximately ** percent of moviegoers in the United States and Canada identified as Caucasian and/or White. Viewers who identified as Hispanic and/or Latino accounted for ** percent of the total.

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Distribution of the movie theater audience in the United States and Canada from 2018 to 2021, by ethnicity

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Release date

March 2022

Region

Canada, United States

Survey time period

2018 to 2021

Supplementary notes

Data prior to 2021 was retrieved from earlier releases.

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