Share of traffic Baidu referred to its own web properties 2013

Published by Statista Research Department, Mar 28, 2013
The graph shows the share of traffic Baidu referred to its own web properties. In March 2013, Baidu referred over five percent of traffic to Baidu Knows.

Distribution of search traffic Baidu referred to its own web properties as of March 2013

CharacteristicShare of web properties
Baidu Knows* 5.24%
Baidu Encyclopedia** 4.4%
Baidu Post Bar*** 3.35%
Baidu Video Search 2.57%
Baidu Image Search 1.61%
Baidu Wenku**** 1.6%
Baidu Map Search 1.4%
Baidu News 1.13%
Other Baidu services 5.86%
Showing entries 1 to 9 (9 entries in total)
Created with Highcharts 7.2.2Share of web properties5.24%5.24%4.4%4.4%3.35%3.35%2.57%2.57%1.61%1.61%1.6%1.6%1.4%1.4%1.13%1.13%5.86%5.86%Baidu Knows*Baidu Encyclopedia**Baidu Post Bar***Baidu Video SearchBaidu Image SearchBaidu Wenku****Baidu Map SearchBaidu NewsOther Baidu services
0%0.5%1%1.5%2%2.5%3%3.5%4%4.5%5%5.5%6%6.5%

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Source

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Release date

March 2013

Region

China

Survey time period

March 2013

Supplementary notes

* This Q&A style site is called Baidu Zhidao in Chinese.
**A Wiki style site.
***A UGC website which is similar to a forum.
****A site similar to Slide Share.
Baidu refered 27,34 percent of the search traffic to its own web properties as of March 2013.

Baidu is the leading search engine in China.

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