Preferred leisure activities among Chinese millionaires 2025

Published by
Yihan Ma,
Mar 31, 2025

A survey conducted among Chinese high-net-worth individuals in 2025 revealed that around 14 percent of respondents chose travel as their most preferred leisure activity. Gourmet dining and hot springs were also popular, chosen as their favorite by more than eight percent of respondents.

Favorite leisure activities among Chinese millionaires as of 2025

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Release date

March 2025

Region

China

Survey time period

2025

Number of respondents

750 respondents

Special properties

among high net worth individuals with personal assets over ten million yuan

Supplementary notes

  • The survey was conducted among 750 respondents with personal assets of over ten million yuan.
  • 45 percent of respondents were from tier-1 cities, 55 percent were from new tier-1 and tier-2 cities.
  • The respondents' average age was 35 years old. The gender of the respondents was equally split. More than 91 percent of them were married.
  • The average living space of respondents was 270 square meters. The average household consisted of 4.9 individuals.

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