In 2024, the aggregate value of the 100 most valuable global brands stood at approximately five trillion euros. U.S. brands accounted for 3.22 trillion, European brands for 825.9 billion, and Asian brands for 693.4 billion euros.
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Aggregate value of most valuable 100 brands worldwide in 2024, by region
(in billion euros)
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European Brand Institute. (October 1, 2024). Aggregate value of most valuable 100 brands worldwide in 2024, by region (in billion euros) [Graph]. In Statista. Retrieved July 05, 2025, from https://www.statista.com/statistics/263129/brand-value-region/
European Brand Institute. "Aggregate value of most valuable 100 brands worldwide in 2024, by region (in billion euros)." Chart. October 1, 2024. Statista. Accessed July 05, 2025. https://www.statista.com/statistics/263129/brand-value-region/
European Brand Institute. (2024). Aggregate value of most valuable 100 brands worldwide in 2024, by region (in billion euros). Statista. Statista Inc.. Accessed: July 05, 2025. https://www.statista.com/statistics/263129/brand-value-region/
European Brand Institute. "Aggregate Value of Most Valuable 100 Brands Worldwide in 2024, by Region (in Billion Euros)." Statista, Statista Inc., 1 Oct 2024, https://www.statista.com/statistics/263129/brand-value-region/
European Brand Institute, Aggregate value of most valuable 100 brands worldwide in 2024, by region (in billion euros) Statista, https://www.statista.com/statistics/263129/brand-value-region/ (last visited July 05, 2025)
Aggregate value of most valuable 100 brands worldwide in 2024, by region (in billion euros) [Graph], European Brand Institute, October 1, 2024. [Online]. Available: https://www.statista.com/statistics/263129/brand-value-region/