The graph shows the income generated for host cities by the Winter Olympic Games between 2002 and 2010 and a prediction for 2014. In 2002, Salt Lake City took in 599 million US dollars through national sponsorship. The 2014 Sochi Games are projected to generate almost 350 million US dollars via national sponsorship revenues.
Host city revenues from the Winter Olympic Games from 2002 to 2014
(in million U.S. dollars)
Characteristic
National sponsoring
Entrance fees and other spectator revenue
Licensing
Other revenue**
2014 Sochi*
350
129.37
35.5
517.69
2010 Vancouver
449.6
205.8
44.2
213.9
2006 Torino
360
93.43
15.57
342.56
2002 Salt Lake City
599
183
34
-
0100200300400500600700
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Deloitte. (September 29, 2009). Host city revenues from the Winter Olympic Games from 2002 to 2014 (in million U.S. dollars) [Graph]. In Statista. Retrieved May 12, 2025, from https://www.statista.com/statistics/265032/host-city-revenue-from-the-winter-olympic-games/
Deloitte. "Host city revenues from the Winter Olympic Games from 2002 to 2014 (in million U.S. dollars)." Chart. September 29, 2009. Statista. Accessed May 12, 2025. https://www.statista.com/statistics/265032/host-city-revenue-from-the-winter-olympic-games/
Deloitte. (2009). Host city revenues from the Winter Olympic Games from 2002 to 2014 (in million U.S. dollars). Statista. Statista Inc.. Accessed: May 12, 2025. https://www.statista.com/statistics/265032/host-city-revenue-from-the-winter-olympic-games/
Deloitte. "Host City Revenues from The Winter Olympic Games from 2002 to 2014 (in Million U.S. Dollars)." Statista, Statista Inc., 29 Sep 2009, https://www.statista.com/statistics/265032/host-city-revenue-from-the-winter-olympic-games/
Deloitte, Host city revenues from the Winter Olympic Games from 2002 to 2014 (in million U.S. dollars) Statista, https://www.statista.com/statistics/265032/host-city-revenue-from-the-winter-olympic-games/ (last visited May 12, 2025)
Host city revenues from the Winter Olympic Games from 2002 to 2014 (in million U.S. dollars) [Graph], Deloitte, September 29, 2009. [Online]. Available: https://www.statista.com/statistics/265032/host-city-revenue-from-the-winter-olympic-games/
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