In 2023, the region with the highest share of global market research revenue was the United States with over half of the global turnover. Europe, on the other hand, was responsible for one quarter of the global revenue.
Distribution of global market research revenue in 2023, by region
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ESOMAR. (December 24, 2024). Distribution of global market research revenue in 2023, by region [Graph]. In Statista. Retrieved April 20, 2025, from https://www.statista.com/statistics/270456/revenue-development-of-market-research-companies-by-region/
ESOMAR. "Distribution of global market research revenue in 2023, by region." Chart. December 24, 2024. Statista. Accessed April 20, 2025. https://www.statista.com/statistics/270456/revenue-development-of-market-research-companies-by-region/
ESOMAR. (2024). Distribution of global market research revenue in 2023, by region. Statista. Statista Inc.. Accessed: April 20, 2025. https://www.statista.com/statistics/270456/revenue-development-of-market-research-companies-by-region/
ESOMAR. "Distribution of Global Market Research Revenue in 2023, by Region." Statista, Statista Inc., 24 Dec 2024, https://www.statista.com/statistics/270456/revenue-development-of-market-research-companies-by-region/
ESOMAR, Distribution of global market research revenue in 2023, by region Statista, https://www.statista.com/statistics/270456/revenue-development-of-market-research-companies-by-region/ (last visited April 20, 2025)
Distribution of global market research revenue in 2023, by region [Graph], ESOMAR, December 24, 2024. [Online]. Available: https://www.statista.com/statistics/270456/revenue-development-of-market-research-companies-by-region/
