Revenue Swatch Group 2024| Statista

In 2024, the Swatch Group's global revenues amounted to approximately 6.74 billion CHF, down from about 7.88 billion recorded in the year prior. The Swatch Group Ltd. is a Swiss company which primarily manufactures watches.

Swatch

The Swatch Group was formed in 1983 through the merging of two Swiss watch manufacturers: ASUAG and SSIH. The company took its present name in 1998 and had over 33 thousand employees worldwide. Swatch’s country of origin, Switzerland, is a leading watch exporter. Swatch is the signature watch of the Swatch Group. The company has acquired numerous watchmaker companies, including Balmain, Omega, and Hamilton over the course of its history. Omega is the official time-keeping brand of sporting events such as the PGA tour and Olympic Games.

How does Swatch compare to other watchmakers?

In 2024, Swatch held the second largest share of the luxury watch market, ranking above companies such as Richemont. The same year, Omega, Longines and Tissot, all part of the Swatch Group, were ranked among the leading watch brands in the world.

Revenue of Swatch Group from 2003 to 2024 (in billion CHF)

Characteristic	Revenue in billion CHF
2024	6.74
2023	7.88
2022	7.5
2021	7.31
2020	5.59
2019	8.24
2018	8.48
2017	7.99
2016	7.55
2015	8.45
2014	8.71
2013	8.46
2012	7.8
2011	6.76
2010	6.44
2009	5.42
2008	5.97
2007	5.94
2006	5.05
2005	4.5
2004	4.15
2003	3.97

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Release date

March 2025

More information

Region

Worldwide

Survey time period

2003 to 2024

Supplementary notes

CHF is the acronym of Swiss Francs; currency of Switzerland.
Numbers have been rounded to provide a better understanding of the statistic.
Data prior to 2023 was taken from previous editions of the publication.

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