McDonald's ad spend globally 2014-2024

Published by Statista Research Department, Mar 28, 2025

Globally-known quick service restaurant (QSR) chain McDonald’s spent approximately 445 million U.S. dollars on advertising worldwide in 2024, down from 388.9 million the previous year. Advertising costs are divided into two categories: contributions to advertising cooperatives and production costs for radio and TV advertising. Contributions to advertising cooperatives accounted for 355 million U.S. dollars and production costs for 90 million in 2024.

McDonald's advertising costs from 2014 to 2024 (in million U.S. dollars)

CharacteristicContributions to advertising cooperatives Production costs for radio and TV advertising
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Showing entries 1 to 11 (11 entries in total)
Statistic: McDonald's advertising costs from 2014 to 2024 (in million U.S. dollars)

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Release date

February 2025

Region

Worldwide

Survey time period

2014 to 2024

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