This statistic shows the share of legal digital content consumers that used Spotify to consume and/or share digital content in the United Kingdom (UK) from 2012 to 2018. As of the most recent survey wave, ending in May 2018, 28 percent of respondents reported using the online service (3 percent increase compared to the previous wave of survey).
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Use of Spotify to consume or share digital content in the United Kingdom (UK) from 2012 to 2018
Characteristic
Share of respondents
March to May 2018
28%
March to May 2017
25%
March to May 2016
19%
March to May 2015
11%
March to May 2013
10%
November 2012 to January 2013
9%
August to October 2012
9%
Created with Highcharts 7.2.2Share of respondents9%9%9%9%10%10%11%11%19%19%25%25%28%28%August to October 2012November 2012 to January2013March to May 2013March to May 2015March to May 2016March to May 2017March to May 2018
0%5%10%15%20%25%30%35%
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non-infringers**; those who had downloaded, streamed/accessed or shared any of the six content types in the past three months***
Supplementary notes
* Base of most recent survey wave (Wave 8). Base varied by wave: n (W2) = 2,062; n (W3) = 2,206; n (W4) = 2,034; n (W5) = 1,171; n (W6) = 2,284; n (W7) = 2,254.
** Only respondents that reported having consumed no illegal digital content.
*** Content types included: music, e-books, video games, computer software, films and tv shows.
Online (CAWI) and face-to-face (CAPI) surveys were used.
Data for waves previous to Wave 8 published earlier by the source.
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Ofcom, & Kantar. (July 4, 2018). Use of Spotify to consume or share digital content in the United Kingdom (UK) from 2012 to 2018 [Graph]. In Statista. Retrieved June 15, 2025, from https://www.statista.com/statistics/291464/use-of-spotify-to-consume-or-share-digital-content-in-the-united-kingdom/
Ofcom, und Kantar. "Use of Spotify to consume or share digital content in the United Kingdom (UK) from 2012 to 2018." Chart. July 4, 2018. Statista. Accessed June 15, 2025. https://www.statista.com/statistics/291464/use-of-spotify-to-consume-or-share-digital-content-in-the-united-kingdom/
Ofcom, Kantar. (2018). Use of Spotify to consume or share digital content in the United Kingdom (UK) from 2012 to 2018. Statista. Statista Inc.. Accessed: June 15, 2025. https://www.statista.com/statistics/291464/use-of-spotify-to-consume-or-share-digital-content-in-the-united-kingdom/
Ofcom, and Kantar. "Use of Spotify to Consume or Share Digital Content in The United Kingdom (Uk) from 2012 to 2018." Statista, Statista Inc., 4 Jul 2018, https://www.statista.com/statistics/291464/use-of-spotify-to-consume-or-share-digital-content-in-the-united-kingdom/
Ofcom & Kantar, Use of Spotify to consume or share digital content in the United Kingdom (UK) from 2012 to 2018 Statista, https://www.statista.com/statistics/291464/use-of-spotify-to-consume-or-share-digital-content-in-the-united-kingdom/ (last visited June 15, 2025)
Use of Spotify to consume or share digital content in the United Kingdom (UK) from 2012 to 2018 [Graph], Ofcom, & Kantar, July 4, 2018. [Online]. Available: https://www.statista.com/statistics/291464/use-of-spotify-to-consume-or-share-digital-content-in-the-united-kingdom/
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