Digital ad spending in the UK 2024-2030, by format

Published by Statista Research Department, Apr 2, 2025

In 2024, (static) display advertising accounted for 14 percent of total digital advertising spending in the United Kingdom (UK). The source projected that by 2030, the share would shrink to 8.5 percent.

Distribution of digital advertising spending in the United Kingdom (UK) in 2024 and 2030, by format

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Release date

March 2025

Region

United Kingdom

Survey time period

2024

Supplementary notes

* Forecast.
** Excluding video.

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Statistics on " Digital advertising formats in the United Kingdom (UK) "

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Other statistics that may interest you Digital advertising formats in the United Kingdom (UK)

Overview

8

Audio

7

Banner

6

Classifieds

5

Search

7

Social

7

Video

8

Further related statistics

10

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Topics

Digital advertising in the UKAdvertising in the UKProgrammatic advertising in the UKAdvertising in EuropeDigital advertising in Europe
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