In 2024, (static) display advertising accounted for 14 percent of total digital advertising spending in the United Kingdom (UK). The source projected that by 2030, the share would shrink to 8.5 percent.
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Distribution of digital advertising spending in the United Kingdom (UK) in 2024 and 2030, by format
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InPublishing. (March 5, 2025). Distribution of digital advertising spending in the United Kingdom (UK) in 2024 and 2030, by format [Graph]. In Statista. Retrieved July 05, 2025, from https://www.statista.com/statistics/293899/digital-advertising-spending-distribution-by-medium-uk/
InPublishing. "Distribution of digital advertising spending in the United Kingdom (UK) in 2024 and 2030, by format." Chart. March 5, 2025. Statista. Accessed July 05, 2025. https://www.statista.com/statistics/293899/digital-advertising-spending-distribution-by-medium-uk/
InPublishing. (2025). Distribution of digital advertising spending in the United Kingdom (UK) in 2024 and 2030, by format. Statista. Statista Inc.. Accessed: July 05, 2025. https://www.statista.com/statistics/293899/digital-advertising-spending-distribution-by-medium-uk/
InPublishing. "Distribution of Digital Advertising Spending in The United Kingdom (Uk) in 2024 and 2030, by Format." Statista, Statista Inc., 5 Mar 2025, https://www.statista.com/statistics/293899/digital-advertising-spending-distribution-by-medium-uk/
InPublishing, Distribution of digital advertising spending in the United Kingdom (UK) in 2024 and 2030, by format Statista, https://www.statista.com/statistics/293899/digital-advertising-spending-distribution-by-medium-uk/ (last visited July 05, 2025)
Distribution of digital advertising spending in the United Kingdom (UK) in 2024 and 2030, by format [Graph], InPublishing, March 5, 2025. [Online]. Available: https://www.statista.com/statistics/293899/digital-advertising-spending-distribution-by-medium-uk/