Digital audio ad spend growth in the UK 2024, by format

Published by Statista Research Department, Apr 30, 2025

In 2024, digital audio advertising spending in the United Kingdom (UK) decreased by roughly one percent. Ads in podcasts attracted eight percent more in spending in 2024 than they did in 2023, whereas streaming ads expenditure shrank by eight percent.

Change in digital audio advertising spending in the United Kingdom in 2024, by format

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Release date

April 2025

Region

United Kingdom

Survey time period

2024

Supplementary notes

Figure for "Total" calculated by Statista based on data provided by the source.

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