Ad spending growth in Spain 2019-2024

Published by Statista Research Department, Jun 13, 2025

Advertising spending in Spain increased by 3.8 percent in 2024 compared to the previous year. In 2021, ad spending returned to growth following a 17.9 percent downturn the previous year owing to the impact of the COVID-19 pandemic.

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Change in advertising spending in Spain from 2019 to 2024

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Release date

February 2025

Region

Spain

Survey time period

2020 to 2024

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